TIDLOR unites its executive team and over 400 leaders nationwide at the 2026 annual summit, held for the second consecutive year, to advance strategic plans for both the loan and insurance brokerage businesses.
Unveils the success of implementing AI technology across various dimensions to generate tangible business outcomes.
Tidlor Holdings Public Company Limited (the "Company" or "TIDLOR"), led by Mrs. Athitaya Phoonwathu, Managing Director, alongside Miss Chaweemas Yamyim, GM-Loan Business Group, and Mr. Charnrit Sookplang, Deputy GM-Insurance Broker Business Group, together with senior executives and over 400 corporate leaders nationwide, attended TIDLOR OPEN BOX 2026, the 2026 annual leadership summit held consecutively for the second year.
The event provided updates on the operating progress during the first half of the year and domestic and international economic factors, along with unveiling strategic plans for both the loan and insurance brokerage businesses to drive growth in the second half of the year. Furthermore, the success of implementing AI across various areas within the organization was revealed, reflecting that TIDLOR does not view AI merely as a policy, but aims to utilize AI to generate tangible business outcomes.
Mrs. Athitaya also emphasized that driving the organization must begin with the intention to create financial opportunities and promote access to insurance, a commitment consistently upheld. These principles have been integrated into the core value of continuous self-development through AI Transformation, serving as the core driver for the business and propelling Tidlor Holdings even further.
The summit was held under the concept of "Evolve to Empower: Turning Insight Into Disciplined Execution," aiming to drive growth by translating insights into clear, disciplined, and measurable actions. This reflects TIDLOR's role as The Leading Financial Inclusion Service Provider, aiming to sustainably create financial opportunities and equality for Thais. The event also welcomed participants from the TIDLOR Culture Camp to experience the proceedings firsthand, with the objective of sharing knowledge and experiences in building Ngern Tidlor's corporate culture with other organizations seeking guidelines to develop their own. Interested organizations can find more details and apply at www.tidlor.com/academy or call 02-792-1990.
For shareholders and investors, more information is available at www.tidlorinvestor.com
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FAQ:
Q: What is TIDLOR OPEN BOX?
A: TIDLOR OPEN BOX is the annual leadership summit of Ngern Tid Lor Public Company Limited, a subsidiary of Tidlor Holdings (TIDLOR), bringing together leaders from across the country to communicate the company’s business direction and align employees to move toward the same goals.
Q: What is the core strategic direction of Tidlor Holdings for the second half of the year?
A: The focus is on accelerating AI Transformation by fully leveraging technology and data across the organization to generate tangible business outcomes and drive quality and sustainable growth.
Q: What is the ultimate business intent of Tidlor Holdings?
A: To be The Leading Financial Inclusion Service Provider, delivering accessible, fair, and transparent financial services to sustainably create financial opportunities and equality for Thais.
