Ngern Tid Lor Public Company Limited, operating as TIDLOR on the Stock Exchange of Thailand (SET), led by managing director, Mr. Piyasak Ukritnukun, has announced that the organisation won Best Digital Business Model Initiative / Application in Thailand from The Asian Banker Thailand Awards 2021.
Describing the win, Ngern Tid Lor’s Managing Director said: “The award comes as a result of our success in continuously innovating car loans and our insurance brokerage business operation as we continue to aim to support fair and transparent access to financial services for under-banked customers.”
“Ngern Tid Lor is focused on innovating in ways that create an exceptional ultimate customer experience. Along with leveraging standards for service provision and reducing gaps while building sustainable financial equality for small income customers, this is key to our successful business operation. The innovation-led policy also helps to prepare the company to build business competiveness without changing the organisational structure.” The award reflects Ngern Tid Lor’s vision to strengthen its business by engaging innovation to provide improved convenience and solutions in line with the change in lifestyles ushered in by Covid-19.
Service improvements include:
- New branch opening cost reduction
- Fast and convenient service provision, enabling swift application for customers and saving time taken to travel to Ngern Tid Lor branches.
- Using data for website development and to create enhanced customer experiences, creating an easy, convenient and fast service, resulting in 3.5-fold increase in website traffic and an increase of 200,000 qualified leads in the year.
- Provision of speedy customer services through chatbot via Facebook Messenger. The conversational response mode has been developed to reply to customers at a level on par with services provided by 22 qualified staff.
The Asian Banker Thailand Awards (TAB) is hosted by The Asian Banker, the leading finance and banking magazine in Asia. The awards are organised to present prizes for outstanding performance from financial and banking enterprises each year.
For more information, please visit www.tidlor.com and Facebook ngerntidlor or call centre 088-088-0880
Source: Bangkok Post